As we all know… it takes a lot to turn Mr.Happy’s smile turn into a frown! But that’s exactly we made him do for this Specsavers ad promoting their Biggest Ever Free Offer. We co-wrote the advert with Neil Brush and Simon Bougourd. It was directed by Darren Walsh (Passion Pictures) and produced by Sam Lock.
The advert was supported by digital, press, OOH and POS.